What is it and why is it popular?
The world of cosmetic treatments is always evolving, and the latest sensation to captivate social media, especially TikTok, is none other than “Barbie Botox.” In time for barbie Film release, this trending method has quickly become a hot topic in aesthetics. Also known as Trap Tox, “Barbie Botox” is intended to address excessive muscle growth in the trapezius muscle, which is located in the upper back. The procedure has attracted significant attention on social media platforms, with the hashtags #Traptox and #Barbiebotox garnering millions of views on TikTok.
What is it
According to Southfield, MI plastic surgeon Miriam Awada, MD, “Barbie Botox” uses neurotoxins such as Botox Cosmetic, Dysport, Juveau, Xiomin or off-label DAXXIFY to relax overactive and contracted spasms in the upper trapezius muscle. “The term ‘Barbie Botox’ is coined because the shoulders are relaxed and the neck is elongated, leading to a slimmer upper body. However, the term ‘Barbie’ is misleading as the aim is to treat an underlying spastic trapezius muscle. Many people have tight shoulders due to computer work and activities that require prolonged tension using the neck and shoulders,” she explains.
“The first line of treatment is exercise and stretching as well as improved posture and change in routine.” However, if these methods prove ineffective, individuals often turn to FDA-approved neuromodulator treatments for spasticity. For patients who do not have pain but desire more relief for their shoulders and neck, then Dr. Avada says “Barbie Botox” is a great solution for softening trapezius contractures.
barbie charm
Thompsonville, PA plastic surgeon Simona V. Poulter, MD explains the mechanics behind the treatment. “The benefit is that the injection is temporarily weakened and allows less contraction, thus lengthening and relaxing the muscle. The result is that the angle between the neck and shoulder is deepened, giving the neck a slimmer and longer appearance, and an overall more feminine and delicate appearance,” she says. “If you look at a Barbie doll, she has a 90-degree angle between her neck and shoulders, unlike a Teenage Mutant Ninja Turtles statue.”
How long does it last?
The effects of “Barbie Botox” are temporary, lasting about three to four months, and require maintenance to maintain the desired results. Regular injections cause muscle atrophy due to lack of use, potentially reducing the amount of neuromodulator needed for subsequent treatments. Dr. Poulter emphasizes that this process is completely reversible, allowing the muscles to regain their original bulk with regular use, if needed. “It lasts for about three to four months, and like all neuromodulators requires maintenance. If the injections are administered regularly, the muscle will gradually weaken due to lack of use and the amount of neuromodulator needed to maintain the same result may decrease,” Dr. Palter adds.
As with any cosmetic treatment—especially popular ones—individuals considering “Barbie Botox” should consult with a board-certified aesthetic physician to discuss their unique goals and potential risks associated with the procedure. While this offers an innovative solution for those seeking a more refined look, it is important to ensure that your expert injector is qualified and that you are the right candidate for the procedure.
